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The EnlightenCRM Value Proposition |
| EnlightenCRM was designed to streamline common everyday workflow's that burden subject matter experts and course managers that deploy and manage online training designed for customers and partners. View the following video content to learn how EnlightenCRM can help your organization save time and money as well as reduce the costs associated to learning management. |
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Managing Student Access to Content
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| Managing user access to training is vital to a successful training strategy. Different users within different groups require different levels of training. For example, most companies would not want their customers to see the same training materials as their partners. At the same time, who wants to manage multiple systems across these different user groups? Watch this video to learn how EnlightenCRM can help facilitate this common everyday user management issue. |
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Determine Training ROI
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| One of the more difficult tasks a training professional faces daily is determining and communicating a companies training return on investment. Without an easy and effective method for proving training ROI, a training manager may face budget cuts or worse, job losses to their department. This 4 minute video taken from a recent online web seminar demonstrates how EnlightenCRM can help training professionals determine and effectively communicate true ROI numbers to the executive team. |
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Marketing a Training Program
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| This short video was taken from an hour long webinar presented by Envisiontel on integrating an open source LMS with Salesforce.com. One of the benefits of this process is the ability to easily promote and generally market courses that you make available to customers and partners. Watch this video to learn how EnlightenCRM can streamline this entire workflow. |
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Managing Customer/Partner Certifications
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| One of the best reasons to integrate your LMS deployment with Salesforce.com is that it greatly simplifies and streamlines the process for managing certifications. Salesforce's superior reporting capabilities coupled with industry leading marketing tools make it a great solution for tracking and managing your company's certification programs. Watch this short video to learn how EnlightenCRM helps training professionals with this daily task. |
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Generating Leads from a Training Program
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| Most people do not associate their training platform with lead generation. Understanding the training your customers are seeking and completing gives you incredible insight into their needs and habits. Knowing this information can help marketing professionals be more specific in their messaging, leading to increased usage, adoption and ultimately revenue. Watch this short video to learn how EnlightenCRM can help your organization produce more qualified leads through your training program. |
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